Who we are

MatchPlus is a London-based technology company that is modernising event based lotteries in the UK. We leverage fan engagement to transform charitable fundraising in sports by offering a state of the art digital and retail lottery platform.

What we do

The MatchPlus platform generates digital lottery environments, each fully customizable and capable to sustain high-volume physical and online lottery ticket sales.

We partner with UK sports clubs and their charities to develop matchday lotteries that maximise charitable income, while offering a new aspect to the matchday fan experience.

Our lotteries operate live on matchday in stadiums across the UK, becoming a shared experience for fans at the match as well as for supporters around the country who can participate in the lottery online.

MatchPlus is fully licensed by the UK Gambling Commission as a remote and non-remote External Lottery Manager.

Lottery Platform

Physical, online & subscription sales

Stadium Operations

Stadium multimedia, sales & operations

Marketing & PR

Multi-channel strategy, implementation & support


Regulation & compliance management

Reporting & Data

Performance reporting & data insights


Full user management